Effective Use of Gimbals in Corporate Videos: Tips and Techniques

 

In today's digital age, corporate videos have become an essential tool for businesses to reach their target audience. These videos are used for a range of purposes, such as promoting products and services, showcasing the company culture, and training employees. To create engaging and visually appealing corporate videos, the use of gimbles has become increasingly popular. In this blog post, we will explore some tips and techniques for using gimbals effectively in corporate videos.

 

1. Plan Your Shots Ahead of Time

 

When using a gimbal for corporate videos, it's important to plan your shots ahead of time. This means taking the time to storyboard your video and envision the types of shots you want to capture. Consider the message you want to convey and the emotion you want to evoke in your audience. By planning ahead, you can ensure that the shots you capture are both relevant and visually compelling.

 

For example, if you are creating a promotional video for a new product line, you may want to capture slow-motion shots of the products in action, highlighting their unique features and benefits. If you are creating an employee training video, you may want to capture dynamic shots of team members collaborating and problem-solving.

 

2. Use Smooth Movements

 

One of the key advantages of using a gimbal is the ability to capture smooth and steady shots. However, to achieve this, it's important to use smooth movements and avoid sudden jerks or movements. Use the gimbal's onboard controls to adjust the camera angle, tilt, and pan smoothly and slowly.

 

For example, if you are capturing footage of a team working together, you may want to pan the camera slowly from one team member to another, creating a sense of unity and collaboration. If you are capturing product shots, you may want to use slow movements to highlight the product's features and benefits.

 

3. Experiment with Camera Angles

 

With a gimbal, you have the flexibility to experiment with a range of camera angles, allowing you to capture shots from unique perspectives and angles. Don't be afraid to try new things and push the boundaries of traditional camera angles.

 

For example, you may want to use a low-angle shot to capture the height and scale of a skyscraper or use a high-angle shot to capture a bird's eye view of a crowded city street. These types of shots can add visual interest and engage your audience in a new and unique way.

 

4. Use the Right Lens

 

Choosing the right lens is key when it comes to using gimbals for corporate videos. Consider the type of shots you want to capture and choose a lens that will best achieve your desired effect. For example, if you are capturing wide shots of a landscape or cityscape, you may want to use a wide-angle lens. If you are capturing close-up shots of a product, you may want to use a macro lens to highlight the product's details.

 

Additionally, choosing the right lens can help you achieve a shallow depth of field, which can add a filmic look to your corporate video. This effect is achieved by using a wide aperture, which allows for a narrow field of focus and blurred background.

 

5. Practice, Practice, Practice

 

Finally, like any skill, using a gimbal effectively requires practice. Take the time to practice using your gimbal before shooting your corporate video. Practice different camera movements, angles, and techniques to familiarize yourself with the gimbal's capabilities. This will help you achieve the smooth and steady shots that gimbals are known for.

 

Conclusion

 

In conclusion, using gimbals for corporate videos is a great way to capture smooth and steady shots and create engaging content. By planning your shots ahead of time, using smooth movements, experimenting with camera angles, choosing the right lens, and practicing with your gimbal, you can achieve visually stunning corporate videos that will impress your audience and effectively convey your message.